Timing is everything. As cliché as it sounds, people rarely attribute our decisions and our destinies to timing. J. Cole understood this when he released an unexpected teaser single from his long-awaited album The Fall Off. The song, titled “Disc 2 Track 2,” is built entirely around the concept of time, how it moves, how it deceives us, and how we only recognize its value once it has already passed.
Cole raps in reverse, beginning with his death and working backward through his life. From his casket, to the height of his fame, to the birth of his son, to marriage, and eventually to nights in the club lusting after women, the song unfolds back to front. This structure is a clear homage to Nas’ Rewind, where the legendary MC narrates a story in reverse chronology. But where Nas focuses on a moment, Cole zooms out, using time itself as the subject.
Listening to the track pushed me into a state of reflection. As nostalgia drowned my thoughts, I found myself being transported back to some of my earliest memories of consciously engaging with music. Foggy 6 a.m. Miami mornings, the streets quiet, except for two pit bulls barking faintly in the distance, and J. Cole’s Born Sinner blasting through my headphones. At the time, I never considered how moments like that, which I dreaded at the time, would be the fuel for me to become everything I’d ever dreamed of.
I remember walking to the bus stop, my steps subconsciously matching the tempo of the song, as if the instruments were physically tethered to my body by invisible strings. Time kept ticking; I watched the clock, hoping I’d make it before the bus pulled away. That’s the cruel trick of time: while we’re busy noticing it, it’s already moved on.
By the time you finish reading this sentence, the moment you started has already slipped into the past, another fragment of history we can never get back.
In middle school, I wasn’t privileged enough to have my own phone. Instead, I inherited the remnants of my dad’s past and present in the form of a third-generation iPod Touch. Its library was loaded with late ’90s and early 2000s rap. Burned directly into the device long before streaming existed. Back then, you had to buy albums or illegally download songs, and half the time the files didn’t even include titles.
I would play hip-hop roulette, scrolling through randomly numbered tracks, hoping one would be the song I’d been humming to myself all day. Somehow, that uncertainty made the experience even richer. That was the moment that made me fall in love with music. It felt like no matter what song played, the enjoyment was in the unknown.
There are only a few things in life that can trigger nostalgia at that magnitude. J. Cole’s music has always been one of them. Disc 2 Track 2 doesn’t just talk about time: it moves like time, unfolding backward, reminding us that every phase of life is fleeting, and every moment we’re in will one day feel distant. This song is a declaration: “I came and gave this game all I got and became one of the best to do it”. The irony in this release is Cole’s emphasis on what the general population of hip-hop fans perceives as “falling off”. He views it as ‘moving on’, but before he does he’s determined to show how much greater he has gotten over time. This may be an exact depiction of the phrase, ‘being ahead of your time’.
In a way, this review itself mirrors the song. Written as a reflection on moments already gone, it exists as proof of Cole’s message: we don’t notice time passing...we only notice once it’s passed.
Edited by Lottie Bowden
Jah’mal Lapomarel is a storyteller at heart, someone who pays attention to the small details most people overlook. Growing up in Florida, he developed a natural ear for music and conversation, which slowly turned into a passion for writing and media. Whether he’s behind a mic, interviewing artists, or putting thoughts on paper, his goal is always the same: make people feel something real.
To read more, you can find him in the following places
Substack: @jahmallapomarel https://substack.com/@jahmallapomarel
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Website: Jah’mal Lapomarel
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